Manchester & the North West hello@whatisseo.co.uk
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Home / About

About WhatIsSEO

A Manchester-based SEO agency built around one idea: every recommendation should be something you could have checked yourself, if you knew where to look.

Why "WhatIsSEO"

Most people hiring an SEO agency don't actually know what SEO involves — and most agencies aren't in a hurry to explain it clearly, because confusion sells retainers. We do the opposite: the guides section explains everything we do, for free, before we ever ask for a card number.

How we work

Every engagement starts with the same free audit. No package is sold before the audit is done — what you need determines the plan, not the other way round.

Based in Manchester

We work with businesses across Manchester & the North West, in person where useful and remotely where it isn't.

FAQ

Frequently asked questions

Is WhatIsSEO a real, registered agency?

Yes, based in Manchester, covering the wider North West. We're upfront that it's a new agency rather than claiming years of history we don't have.

Why doesn't this site show client logos or testimonials?

Because we don't have real ones yet, and fabricating them would undermine the entire premise of this site — that every claim here should be checkable, not just trusted.

What makes WhatIsSEO different from an established agency?

Less track record, but nothing to protect either — every audit finding, every stat and every process step on this site is something you can verify yourself, rather than take on faith in a bigger name.

Who actually does the work — is it outsourced?

Work is done directly, not outsourced to a third party you've never spoken to. Ask directly on the strategy call if you want specifics for your account.

Do you specialise in a particular industry?

No single vertical — the audit and strategy adapt to what your specific site and market need, whether that's local trades, ecommerce or professional services.

Why is the brand called "WhatIsSEO"?

Because most people hiring an SEO agency don't actually know what SEO involves, and most agencies aren't in a hurry to explain it clearly since confusion sells retainers. We do the opposite — see our free guides.

Can I visit your office in person?

We work in person where it's useful and remotely where it isn't — get in touch to arrange a meeting if that's your preference.

Do you take on clients outside the North West?

Our local-market expertise is strongest across Manchester & the North West, but the technical and AI-visibility side of the work applies anywhere — ask on the strategy call.